Oneida Indian Nation Homelands (October 31, 2019) – The Lounge with Caesars Sports at Yellow Brick Road Casino, New York’s largest sports book, is expanding its amenities for sports fans with the new Madden ‘20 Tournament, New York’s first live weekly e-sports competition. Tapping into the region’s passion for sports and the increasing excitement around e-sports, Yellow Brick Road Casino will host the event every Wednesday, beginning November 6 (excluding December 25).

Sports fans and e-gaming enthusiasts will compete for a weekly grand prize of $100 cash and two Premium Seats at The Lounge with Caesars Sports. The weekly entry fee for the Madden ‘20 Tournament at Yellow Brick Road Casino is $10.

“We have seen first-hand the passion this region has for sports, so we are thrilled to expand our amenities by combining the excitement of gaming with the love of sports,” said Oneida Indian Nation Representative and Turning Stone Enterprises CEO Ray Halbritter. “The Lounge with Caesars Sports has quickly become the area’s go-to venue for sports fans, and coupled with its state-of-the-art technology and exceptional fan cave experience, it is the perfect venue for this new e-sports competition.

Yellow Brick Road Casino’s Madden ‘20 Tournament will be hosted in partnership with UMG Media, a premier e-sports company, offering live gaming entertainment events and online play.

“As a leader in casino gaming, we are excited to partner with Yellow Brick Road Casino to bring live weekly e-sports events to New York,” said UMG Media CEO David Antony. “With the Oneida Indian Nation’s gaming experience and our expertise in esports, the Madden ‘20 Tournament at Yellow Brick Road Casino will be an exciting and unique event that will pave the way for even more e-sports opportunities in the future.”

The Madden ‘20 Tournament at Yellow Brick Road Casino:

– Held every Wednesday starting November 6 (excluding December 25)

– 5PM to 6PM: Registration & Warm-Ups

  • Entrants must be 18+ years old
  • All entrants receive a Lounge with Caesars Sports t-shirt
  • Entry Fee: $10

–  6PM: Main Event

  • All participants receive a seat and timeslot
  • Single elimination tournament
  • Grand Prize: $100 cash + two Premium Seats at The Lounge with Caesars Sports for future televised sporting event (must be redeemed by Dec 31, 2020)
  • Runner Up: $50 Free Play
  • Third Place: $25 Free Play

– 7PM to 9PM: Additional Brackets

  • Free-to-play brackets for gamers eliminated from the Main Event
  • These bracket winners will receive $20 dining credit for The Lounge with Caesars Sports

FOR MEDIA: to download images to use for this story, click HERE.

For more information, visit the Madden ’20 Tournament at Yellow Brick Road Casino page HERE.


About the Oneida Indian Nation

The Oneida Indian Nation is a federally recognized Indian nation in Central New York. A founding member of the Haudenosaunee Confederacy (also known as the Six Nations or Iroquois Confederacy), the Oneida Indian Nation sided with the Americans in the Revolutionary War and was thanked by Congress and President George Washington for its loyalty and assistance. Today, the Oneida Indian Nation consists of about 1,000 enrolled Members, most of them living in Central New York. The Nation’s enterprises, which employ more than 4,750 people, include Turning Stone Resort Casino, Yellow Brick Road Casino, Point Place Casino, Maple Leaf Markets, SāvOn Convenience stores, RV Park and three marinas. Proceeds from these enterprises are used to rebuild the Nation’s economic base and provide essential services, including housing, health care, and education incentives and programs, to its Members.

About Yellow Brick Road Casino
Owned by the Oneida Indian Nation, Yellow Brick Road Casino is a $20 million, smoke-free, 60,000 square foot gaming venue located in Upstate New York in the Village of Chittenango. Yellow Brick Road Casino features more than 430 Las Vegas-style cash slot machines, an assortment of table games, The Lounge with Caesars Sports, New York’s largest sports book, and several casual restaurants and bars, including home-style cooking at Dorothy’s Farmhouse, hand-tossed pizza and wings at Wicked Good Pizza and a fierce selection of brews at the country-western Heart and Courage Saloon.

For more information, visit and follow us on Twitter @YBRCasino